Our Story in Numbers
Before VisionGrove, our team built and scaled campaigns across industries—from higher ed to retail to startups—delivering results that prove what’s possible when strategy and execution align. Now, we bring that same expertise to nonprofits.
Average ROAS
650%
Branded Merchandise Sales+Donations
$2M+
Dollars raised for various entities
$10M+
Average Additional Revenue added annually
$180K
Our Team
With over 50 years of combined experience across marketing, fundraising, and operations, we’ve scaled startups, driven multimillion-dollar campaigns, and raised millions for leading institutions. Today, we bring that expertise to nonprofits—acting as your growth team so you can focus on your mission while we build the systems that multiply your impact.
Wells Williamson
Founder & CEO
As VisionGrove’s founder, Wells leads overall strategy and operations. With a background in scaling startups and driving high-performing campaigns, he knows how to turn big opportunities into practical growth. He brings the systems thinking that helps nonprofits transform ads and outreach into long-term impact
Greg Williamson
Senior Consultant & Director of Donor Development
With decades of business development experience—including raising tens of millions for internationally recognized universities—he guides donor development strategy. He helps nonprofits grow strong, sustainable relationships with major donors and sponsors. His expertise ensures that every campaign is tied to real dollars and lasting support.
Oliver Wilcox
Director of Branding & Community Engagement
Oliver brings creativity and people skills to everything he does. Having built his own six-figure retail business, he knows how to create brands that resonate and inspire action. At VisionGrove, he leads branding and supporter engagement—making sure your message connects with the right audience.
Donna Sterling
Executive Assistant
Donna keeps the wheels turning behind the scenes. She manages communication, scheduling, and daily operations so the team can stay laser-focused on helping nonprofits grow. Organized, dependable, and detail-oriented, she ensures every client experience feels smooth and professional.

The Growth Engine for Nonprofits Who Dream Bigger
OUR JOURNEY
Our Past
We started by managing campaigns for multi-million-dollar and billion dollar global brands and universities—learning what it takes to scale audiences, drive loyalty, and convert interest into action. That expertise laid the foundation for helping nonprofits compete at the same level.
Our Present
Today, we partner exclusively with nonprofits—unlocking the Google Ad Grant and building the marketing and operational systems that transform $120K in free ads into donations, volunteers, and lasting community growth.
Our Future
We envision a sector where no nonprofit leaves resources untapped. Our future is about empowering thousands of organizations with the tools, strategy, and support they need to maximize their mission’s impact worldwide.
Our Vision
A world where every nonprofit has the tools, resources, and support to realize its full potential and create lasting impact.
Our Mission
We partner with nonprofits to transform six-figure advertising power into real growth—through expert marketing, compliance, systems, and strategy.
Our Ethos
We believe heart and infrastructure must work together. We act as true partners, not vendors—building with transparency, accountability, and a relentless focus on results. For us, impact isn’t a buzzword; it’s the measure of every campaign, every system, every decision.